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When art brings a community together and sparks honest conversation, it’s done its job. My brothers and I didn’t advertise the show with flashy promotions—we used pictures of ourselves and told stories from our upbringing. In doing so we reintroduced our family to the neighborhood, and the welcome we received from South Cobb Arts Alliance and North Cobb Regional Library felt like royalty.

At 8 Robinsons Brand Management I have spent the last decade building tens of thousands of followers across social channels — a careful blend of paid strategy and organic heart. Promoting our own brand is easy because we don’t try to be something we’re not.

For a long time, I bought into a popular idea: that the ultimate goal of life is to eliminate stress. I told myself, “I only do what serves me, what feels good to me, and none of what gives me anxiety or makes me uncomfortable.” It sounds like the perfect formula for a peaceful life, doesn't it?

I spent months—actually, a whole year—living by that mantra. And on the surface, it worked. Life was peaceful. There was a sense of quiet happiness. But as the weeks turned into months, I realized something unsettling: I was losing myself.