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2022 Blog, 8 robinsons, Alcatraz, Bill Baker, Brand Management, Escape Alcatraz, Mario Robinson, Personal Brand, William G Baker -

I once met Mr. William (Bill) G Baker while visiting Alcatraz Island in San Francisco, California. He was signing copies of his book and answering questions about his time as an inmate in the prison that was supposed to be unescapable. Released in 2012 at the age of 78, Bill had to find a way to adapt and support himself in a world he did not recognize. He recognized the value in his story and set on a path to rebrand himself. While our stories may not be as adventurous as his, we all must strive to own our personal...

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